Privacy Policy

At miloeter, we respect your privacy. This policy explains the personal information we collect, how we use it, when we may share it, and the choices available to you when you visit our store, purchase pet products, or contact our customer support team.

Throughout this policy, “we,” “us,” and “our” refer to miloeter.

1. Understanding Personal Information

Personal information means information that identifies you or could reasonably be connected to you, either on its own or together with other information.

Information that appears anonymous may still qualify as personal information if it remains linked to identifiable details.

Information that has been permanently anonymized or combined in a way that no longer allows an individual to be identified is not considered personal information under this policy.

2. Information We Collect

Information You Share with Us

We collect information you provide when you create an account, place an order, contact customer support, complete a survey, submit a review, or communicate through our online assistance or chat features.

Depending on your interaction with us, this may include:

• Your name, email address, phone number, and other contact details.
• Billing and shipping addresses.
• Account credentials and authentication information.
• Payment information associated with a purchase, including credit or debit card details and other payment account information.
• Order history and transaction information.
• Information included in your messages, support requests, reviews, survey responses, or other communications.

Information Collected Through Your Use of Our Store

When you browse our website or access our services, we may collect technical and usage information about your device and activity.

This may include:

• Device type.
• Unique device identifiers.
• IP address.
• Operating system.
• Browser type.
• Pages viewed.
• Products viewed.
• Referring websites.
• Browsing and interaction activity.
• Diagnostic and performance information.

We may also receive approximate location information associated with your device.

Where available, IP addresses, device information, or similar technologies may help us understand your general location and improve our products, services, website experience, fraud prevention, and advertising.

3. Why We Use Personal Information

Operating and Improving Our Store

We use personal information to operate our store, provide pet products and related services, process purchases, manage orders, arrange delivery, handle returns, provide customer support, and improve the shopping experience.

Our products may include items such as dog beds, pet hair removal and cleaning tools, dog water dispensers, grooming accessories, and other everyday pet care products.

We may also use information for:

• Business analysis.
• Product and service development.
• Website improvement.
• Customer support.
• Fraud prevention.
• Inventory and order management.
• Advertising measurement.
• Marketing analysis.
• Audits and internal reporting.

These activities support our legitimate interests in operating, protecting, and improving our business.

If you enter a promotion, survey, giveaway, competition, or similar activity, we may use the information you provide to manage your participation.

Additional terms may apply to these activities.

Communicating with You

We use your information to:

• Respond to questions.
• Handle customer support requests.
• Process and update orders.
• Send shipping and delivery notifications.
• Communicate about accounts and transactions.
• Provide important updates about our services, terms, or policies.

Where required by applicable law, and with your consent, we may also send promotional messages about miloeter products, special offers, new arrivals, and other relevant information.

You can unsubscribe from marketing emails by using the unsubscribe link provided in the message or by contacting:

service@miloeter.com

Personalizing Content and Advertising

Where permitted by applicable law, and where required with your consent, we may use personal information to personalize your experience with our website, products, services, and advertising.

This may include:

• Recommending products based on browsing activity.
• Personalizing website content.
• Showing advertisements on third-party websites or applications.
• Measuring advertising performance.
• Understanding how customers interact with marketing campaigns.

Where a particular use of your information depends on consent, you may withdraw that consent subject to applicable law.

Maintaining Safety and Preventing Misuse

We may use personal information to:

• Verify accounts and transactions.
• Detect and prevent fraud.
• Investigate suspicious activity.
• Prevent misuse of our website and services.
• Enforce our Terms of Service.
• Protect customers, our business, and our service providers.

We aim to process personal information lawfully, fairly, and transparently and to limit collection to information reasonably necessary for legitimate and defined purposes.

4. Cookies and Related Technologies

Cookies are small text files that allow a browser or device to store information.

They can help websites:

• Recognize devices.
• Remember preferences.
• Maintain shopping carts.
• Support checkout.
• Understand how visitors use a website.
• Improve performance.
• Measure advertising.

We may also use similar technologies, such as:

• Pixels.
• Tags.
• Browser storage.
• Device identifiers.
• Analytics tools.
• Advertising technologies.

For purposes of this policy, these technologies may collectively be referred to as “cookies.”

We may use cookies to:

• Operate our store.
• Remember customer preferences.
• Improve website functionality.
• Analyze browsing activity.
• Detect fraud.
• Measure website performance.
• Deliver and measure advertising.
• Personalize content where permitted.

The cookies used may vary depending on the pages, features, or services you access.

You may be able to control certain cookies through your browser settings or privacy preferences available on our website.

5. When We Share Information

Partners Supporting Our Business

We may share certain personal information with third-party service providers that help us operate our business.

These may include providers involved in:

• Payment processing.
• Website hosting.
• Ecommerce services.
• Order fulfillment.
• Shipping and logistics.
• Customer support.
• Fraud prevention.
• Data analytics.
• Advertising.
• Marketing.
• Email communications.
• Technology infrastructure.

These providers may process personal information only as necessary to provide their services or as otherwise permitted by applicable law.

Where permitted, we may also work with advertising partners to measure advertising effectiveness and provide more relevant advertising.

We do not share personal information with third parties for their independent marketing purposes where applicable law requires your consent unless that consent has been obtained.

Affiliated Companies and Business Changes

We may share personal information with companies affiliated with our business where reasonably necessary for business operations.

If our business undergoes a merger, acquisition, financing, reorganization, joint venture, assignment, sale, transfer, or other business transaction involving some or all of our assets, personal information may be transferred to relevant parties.

This may also occur during bankruptcy, insolvency, or similar proceedings.

Legal Requirements and Protection of Rights

We may disclose personal information where required or permitted by applicable law, including in response to:

• Legal proceedings.
• Court orders.
• Government requests.
• Regulatory requirements.
• Law enforcement requests.

We may also disclose information where we reasonably believe it is necessary to:

• Enforce our terms.
• Investigate suspected fraud.
• Protect our rights.
• Protect customers or other individuals.
• Protect our business operations.
• Prevent security threats.
• Pursue legal remedies.

6. Legal Grounds for Processing

Depending on where you live, our collection, use, storage, disclosure, transfer, and other processing of personal information may rely on one or more legal bases.

These may include:

• Your consent.
• Performance of a contract with you.
• Compliance with legal obligations.
• Our legitimate business interests.
• Protection of legal rights.

For individuals in the European Economic Area, where processing depends on consent, we may rely on consent under Article 6(1)(a) of the General Data Protection Regulation.

Where processing is necessary to fulfill a contract, comply with legal obligations, or support legitimate interests, we may rely on the applicable legal basis permitted under relevant law.

7. Children’s Information

Our products and services are intended for adults.

We do not knowingly collect, use, or disclose personal information from children under 16, or under the applicable minimum age established by law.

If we discover that we have collected personal information from a child in violation of applicable law, we will take reasonable steps to delete it.

If you believe a child has provided personal information to us, please contact:

service@miloeter.com

8. Your Privacy Rights

Subject to applicable law, you may have certain rights regarding your personal information.

These may include the right to:

• Request access to personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion of personal information.
• Request restriction of certain processing activities.
• Object to certain processing.
• Withdraw consent where processing depends on consent.
• Receive certain information in a structured, commonly used format.
• Opt out of certain targeted advertising activities.
• Opt out of certain sales or sharing of personal information where applicable.
• Lodge a complaint with the relevant data protection authority.

To exercise your privacy rights, please contact:

service@miloeter.com

We may request additional information to verify your identity and confirm your request.

Depending on the applicable law, certain exceptions may allow or require us to deny all or part of a request.

We will respond within the period required by applicable law.

9. U.S. Privacy Choices

Depending on the U.S. state where you live, you may have additional rights regarding the use of personal information for targeted advertising, cross-context behavioral advertising, sales, or sharing.

Where required by applicable law, you may request to opt out of these activities.

If you visit our website with a recognized Global Privacy Control (GPC) signal enabled, we may treat that signal as an opt-out request where required by applicable law for the browser and device used to access our website.

For questions or requests relating to these rights, contact:

service@miloeter.com

10. External Websites and Services

Our website and services may contain links to websites, products, applications, or services operated by third parties.

This Privacy Policy applies only to information collected through miloeter and our own services.

We are not responsible for the content, security practices, or privacy practices of third-party websites or services.

We encourage you to review the privacy policy of any third-party website before submitting personal information.

11. Protecting and Retaining Information

We use reasonable technical, administrative, and organizational safeguards designed to protect personal information against:

• Unauthorized access.
• Unauthorized disclosure.
• Loss.
• Misuse.
• Alteration.
• Destruction.

However, no method of electronic transmission or storage can be guaranteed to be completely secure.

We retain personal information for as long as reasonably necessary to:

• Fulfill the purposes described in this Privacy Policy.
• Process transactions.
• Provide customer support.
• Maintain business records.
• Resolve disputes.
• Prevent fraud.
• Meet legal, accounting, and regulatory requirements.

The specific retention period may vary depending on the type of information and the purpose for which it is used.

12. International Data Transfers

Because we may work with customers, service providers, suppliers, technology providers, and business partners in different countries, personal information may be processed or stored outside the country where you live.

Where required by applicable law, we take reasonable measures intended to provide appropriate safeguards for international transfers of personal information.

13. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in:

• Our business practices.
• Products and services.
• Technology.
• Legal requirements.
• Regulatory requirements.

When appropriate, we may update the effective date or provide additional notice of material changes.

We encourage you to review this page periodically.

14. Contact Us

If you have questions about this Privacy Policy, how your personal information is handled, or how to exercise your privacy rights, please contact:

miloeter

Company Name: Tianjin Ruizejia Technology Co., Ltd.
Registered Address: Room 2105, Unit 2, Yuhe Shangcheng, Zhongbei Town, Xiqing District, Tianjin, China
Phone: +1 (812) 371-7862
Email: service@miloeter.com